Customers are more loyal to Apple than ever, according to a smartphone loyalty survey conducted by phone trade-in site SellCell. 96.4% of customers surveyed said they planned to stick with an iPhone ...
Brand loyalty in the smartphone market has long been dominated by Apple, but how does that loyalty look in 2026? To find out, SellCell, a site for selling used phones, surveyed over 5,000 smartphone ...
Love your iPhone? You are not alone. Very few iPhone users have any interest in switching. AI image: Gemini/Cult of Mac Phone users are sticking with Apple at unprecedented levels, according to a new ...
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