Rokt mParticle, the performance customer data platform (CDP) for global enterprises, today launched the Performance Engine, a suite of capabilities that turns a brand's first-party data into ...
Brands are already seeing measurable gains, including a 117% increase in Google Ads match rates for Hardee's and a 62% increase for Carl's Jr. NEW YORK, June 25, 2026 /PRNewswire/ -- Rokt mParticle, ...
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